How to Get Started with Zigpoll (2026 Guide)
A practical step-by-step guide to setting up Zigpoll properly — including the one mistake most teams make.
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What Zigpoll Is For
Zigpoll runs on-site polls and surveys — typically used to capture customer feedback, gather post-purchase attribution data ("how did you hear about us"), or run quick preference polls without building a custom form. Getting useful data out of it depends more on how you write the question than on the setup itself, but there are a few technical steps worth getting right first.
Step 1: Install the Embed Correctly
Zigpoll installs via a script embed or a platform-specific app (Shopify, WordPress, etc. depending on what you're running). Use the platform-specific integration where one exists rather than the generic script tag — it handles page-load timing and mobile rendering more reliably than a manual embed.
Step 2: Decide What You're Actually Trying to Learn
The most common mistake isn't technical — it's launching a poll without a clear decision the answer will inform. "How did you hear about us" is useful because it changes where you spend marketing budget. A vague satisfaction poll with no follow-up action isn't worth the friction it adds to your page.
Step 3: Target the Poll to the Right Page and Moment
A post-purchase attribution poll belongs on the order confirmation page, not the homepage. Set page-level targeting so the poll only fires where the answer is actually relevant — a poll shown to everyone regardless of context gets lower-quality, less relevant responses.
Step 4: Keep It to One Question Where Possible
Response rates drop sharply after the first question. If you need more than one data point, consider running sequential single-question polls over time rather than one multi-question survey — completion rates are dramatically better.
Step 5: Review Results Somewhere You'll Actually Look
Set up Zigpoll's reporting export or integration (depending on your plan) to land in a dashboard or spreadsheet you already check regularly — poll data that only lives in a separate tool you rarely open doesn't end up changing any decisions.
Common Setup Mistakes
- No clear action tied to the answer — decide what you'll do differently based on each possible response before launching.
- Showing the poll to returning visitors repeatedly — configure frequency capping so the same visitor isn't asked on every visit.
- Ignoring mobile layout — preview the poll on an actual phone; a fine-on-desktop poll can cover key content on mobile.
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