How to Set Up iubenda Properly (2026 Guide)
Step-by-step iubenda setup for developers — including the one mistake most people make.
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iubenda — Generated, auto-updating privacy policies, cookie policies, and consent banners (GDPR/CCPA/etc.) built from a questionnaire about your stack, embeddable and kept current as laws change. The fastest sensible path from purchase to real value:
Setup, step by step
- Step 1. Inventory the site's actual services (analytics, pixels, embeds) — the generator is only as accurate as your inputs
- Step 2. Generate policy + cookie policy and embed via the script (auto-updates beat pasted text)
- Step 3. Deploy the consent banner in blocking mode for EU traffic
- Step 4. Wire the consent state into GTM so tags actually respect choices
- Step 5. Re-run the site scan after adding any new third-party script
One mistake to avoid
Generated policies cover standard stacks well; unusual data practices still deserve real legal review — it's a floor, not a law firm.
Cost to expect
Per-site annual tiers by feature (policy only vs consent management vs full suite); agency/multi-site options exist.
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